الفهرس 
Research IntroductionOnly 14 pages are availabe for public view
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Abstract
The study aimed to identify the Relationship between Entrepreneurial Marketing and Electronic Customer Relationship Management”Applied study on customers of Mobile communications companies in Mansoura City.” The study was based on descriptive and analytical approaches. The research population represented the customers of Mobile communications companies in Mansoura City. The total sample of the research was (384) from customers of Mobile communications companies in the Mansoura City understudy. The researcher used a survey list that was prepared for collecting data on the study variables. The results of the study concluded that there is a significant positive correlation between the dimensions of the independent variables “Proactive Orientation, Opportunity-driven, Innovation-focused, Risk Management, Resource Leveraging, Value Creation” and the dependent variable ”E-CRM.” there is a statistically significant effect of the dimensions of the independent variable, entrepreneurial marketing, “Proactive Orientation, Opportunity-driven, Innovation-focused, Risk Management, Resource Leveraging, Value Creation..” On the dimensions of the dependent variable of E-CRM “Website design, Search Ability, Privacy, and Security, Delivery Time, Services Quality, Customer satisfaction .”.