الفهرس | يوجد فقط 14 صفحة متاحة للعرض العام |
المستخلص This Study aims to reveal to Public Use of Freelance platforms and how it effects on their attitudes towards traditional work, The research Goes on under the type of descriptive studies, by survey on purposive sample (N = 400,) Results found that Effort expectancy effects on Behavioral intention and use Continuity, and analysis of freelance platforms (Freelance Me-Upwork-Gruu-Freelancer- Mostaql), Results found that foreign and Arab Platforms employ informative and communicative interactive, and foreign platforms surpassed in employing adaptive interactive. This study has found: • Arab and foreign freelancing platforms have relied on employ Interpersonal Interactivity and informative Interactivity, in many forms, but foreign freelancing platforms have distinguished themselves in their information and communication services from the Arabic one, in addition to employ adaptive interaction in an excellent manner to improve the user experience permanently and so that the user remains loyal with them. • Results found that Effort expectancy or Perceived ease of use effects on Behavioral intention and use Continuity. • Results found that the Performance expectancy or Perceived usefulness from use has an impact on the intention to use and the continuity of use. • Results found that Social influence or social factors have an effect on use, but it is weak. • There is a statistically significant correlation between the use of freelancing platforms and their effects on their attitudes towards traditional work. • There is a statistically significant correlation between Behavioral intention and Perceived usefulness. |