يوجد فقط 14 صفحة متاحة للعرض العام
The study seeks to identify the image of the Muslim Brotherhood in
electronic newspapers and its relation with the mental image among
Objectives of the study:
1- Identifying the extent of young people’s interest in university to pursue
topics that deal with the Muslim Brotherhood in the newspapers of the
2- Get image of the Muslim Brotherhood such as serving as electronic
newspapers of the study sample.
3- Know the mental image formed by the young university study sample
for the Muslim Brotherhood.
4- Monitoring the relationship between the density of young study sample
reading electronic newspapers and the mental image created by the
Brotherhood have a (negative – positive).
The importance of the study:
Importance of the study due to the lack of studies on the Muslim
Brotherhood Researcher may be due to the conditions and circumstances
surrounding the Brotherhood since its inception.
The study sample:
Field sample consists of 400 individuals from the university youth,and
that between the ages of 18 - 21 from universities (Ain Shams, Al-Azhar,
October 6, Zagazig)The number of 100 young University student from
each university represented in the sample analytical in electronic
newspapers (Al-Ahram and the delegation and on the seventh day).
Tools of the study:
The study used a questionnaire tool and content analysis.
ملخص الدراسة باللغةالانجليزية
Type and the methodology of the study:
This study was descriptive studies, and the curriculum is a survey method
and the media.
Results of the study:
The most important results of the field study
1- High rate of interest in the sample topics that dealt with the Muslim
Brotherhood in electronic newspapers, where 63.2% were interested in
this, and 32.9% do not care about the subjects that deal with the Muslim
.Brotherhood in electronic newspapers
2- Sample came reasons for the attention of topics dealing with the
Muslim Brotherhood (to identify the position of the Brotherhood of events
and dealing with it) was at the forefront of the reasons for the attention of
the sample news of the Muslim Brotherhood in the electronic newspapers.
3-the most important issues addressed by the electronic newspapers at the
moment came in the forefront of the Brotherhood (Ikhwan and the
opposition), then (Brotherhood took control of the power) in the second,
then (the Muslim Brotherhood and the Constitution) in third place.
4-The image reflected by the electronic media for the Muslim
Brotherhood from the viewpoint of the respondents (negative image) by
50%, and (Image neutral) (37.3%), and (positive image) by 12.7%.
5- The general impression of the respondents towards the Muslim
Brotherhood negative 50.5% and positive 13.5% and 25.3% neutral as for
those who have not yet formed their impression came accounted for
6- recipes belonging to the Muslim Brotherhood from the viewpoint of the
respondents came (fanatic to the opinion of the group) at the forefront of
recipes Brotherhood, then (obey the orders of the Guidance Bureau) in the
second, then (pretend to religion) in third place, then (cultured) in fourth
ملخص الدراسة باللغةالانجليزية
The most important results of the analytical study:
1- Was at the forefront of the arts journalist who dealt with the Muslim
Brotherhood in the study sample newspapers news, article then report.
2- The direction of the content of press materials that dealt with the
Muslim Brotherhood in the newspapers of the study sample came secured
the direction of negative 41.3% of the total, and was content neutral trend
by 28.9%, as was the direction of the positive content of 29.8%.
3- was at the forefront of negative aspects of the Muslim Brotherhood in
the newspapers the study sample (group intolerant and militant), then
(group opportunism) in second place, while all the positive features of the
Muslim Brotherhood in the newspapers under study, came (contribute to
the advancement of the country) in the foreground, then (seeking to apply
sharia) in second place.