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العنوان
Analysis of Oral Health Information in The Egyptian Mass Media/
المؤلف
Al-Tantawy, Maha Mohamed Aly.
هيئة الاعداد
مشرف / منى الكسلان
مشرف / احمد عبدالله
باحث / مها محمد على
مناقش / محمد السيد
الموضوع
Public Health.
تاريخ النشر
1997.
عدد الصفحات
128p+2. :
اللغة
الإنجليزية
الدرجة
ماجستير
التخصص
طب الأسنان
تاريخ الإجازة
1/1/1997
مكان الإجازة
جامعة الاسكندريه - كلية طب الاسنان - Dental Public Health
الفهرس
Only 14 pages are availabe for public view

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Abstract

The present study was conducted to investigate the educational potential of the Egyptian mass media with respect to oral health by analyzing the quantity and

quality of oral health information presented by a sample from these media.
The sample comprised sixty issues of each of the two most widely circulating daily newspapers (“AL Ahram” and “AL Akhbar”), in addition to nine issues of each of two of the most widely distributed weekly magazines (“October” and “Akher-Saa”).
This represents a study period of two months. The same period
was used to study the television (including two channels: “ Cairo
Channel I “: 1The Egyptian official channel I” and “Alexandria
Channel 5”), and also the radio (including two stations: “AL Shark AL
Awsat” and “Alexandria station’).
The studied sample was analyzed to determine the quantity of planned oral health information presentation in particular in the three media. The educational and non educational topics related to oral health were determined. Furthermore, the different oral health topics discussed in the media were determined. The quality of these topics was investigated with respect to covering each topic from the point of