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العنوان
AN EVALUATION OF THE USE OF THE INTERNET
IN PROMOTING AND DISTRIBUTING
TOURISM SERVICES /
المؤلف
El Rouby ، Iten Nabil.
هيئة الاعداد
باحث / ايتن نبيل الروبي
مشرف / ماهر عبد القادر محمد
مشرف / محمد فريد الصحن
مناقش / دلال عبد الهادي
الموضوع
Tourism.
تاريخ النشر
2008.
عدد الصفحات
241 p. :
اللغة
الإنجليزية
الدرجة
ماجستير
التخصص
السياحة والترفيه وإدارة الضيافة
تاريخ الإجازة
29/12/2008
مكان الإجازة
جامعة الاسكندريه - كلية السياحة والفنادق - الدراسات السياحية
الفهرس
Only 14 pages are availabe for public view

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Abstract

This study ”An Evaluation of the Use of the Internet in Promoting and Distributing
Tourism Services” is divided into eight chapters. Chapter one includes a general
introduction and framework of the study. Chapter two includes basic concepts and
importance. Chapter three includes a depiction of tourism intermediaries and electronic
distribution of tourism services. Chapter four talks about the electronic promotion of
tourism services. In chapter five a picture of Web design and Web evaluation is presented.
Chapter six illustrates the different approaches used in the field research. In chapter seven
research analysis and findings of the surveys conducted by the researcher are provided.
Chapter 8 includes discussion, recommendations and suggestions for future research.