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العنوان
تأثير التسويق الإلكترونى على الميزة التنافسية :
المؤلف
روميش، أماني محمد عبدالجليل.
هيئة الاعداد
باحث / أماني محمد عبدالجليل روميش
مشرف / تامر إبراهيم السيد عشري
مناقش / وائل زكريا الصاوى الشنهابى
مناقش / عبدالعزيز على محمد إبراهيم حسن
الموضوع
التسويق عبر الإنترنت. التسويق الإلكتروني. الإعلان بالإنترنت.
تاريخ النشر
2022.
عدد الصفحات
مصدر الكترونى (125 صفحة) :
اللغة
العربية
الدرجة
ماجستير
التخصص
الأعمال والإدارة والمحاسبة (المتنوعة)
تاريخ الإجازة
1/1/2022
مكان الإجازة
جامعة المنصورة - كلية التجارة - إدارة أعمال
الفهرس
يوجد فقط 14 صفحة متاحة للعرض العام

from 125

from 125

المستخلص

This Research aims to study The Relationship between Electronic Marketing and Competitive Advantage in The Egyptian Telecom Company in Dakahliya Governorate In order to collect primary data, a questionnaire was designed and randomly data has been collected from The Egyptian Telecom Company Staff in Dakahliya Governorate. The sample size is (219), and The SPSS was used to analyze the primary data< with a response rate of 77.2%. The Results of the Research show that there is a significant correlation relationship between Electronic Marketing and Competitive Advantage in The Egyptian Telecom Company in Dakahliya Governorate The presence of a significant impact of the Electronic Marketing on Competitive Advantage in The Egyptian Telecom Company in Dakahliya Governorate This Research aims to study The Relationship between Electronic Marketing and Competitive Advantage in The Egyptian Telecom Company in Dakahliya Governorate ”” In order to collect primary data, a questionnaire was designed and randomly data has been collected from The Egyptian Telecom Company Staff in Dakahliya Governorate. The sample size is (219), and The SPSS was used to analyze the primary data< with a response rate of 77.2%. The Results of the Research show that there is a significant correlation relationship between Electronic Marketing and Competitive Advantage in The Egyptian Telecom Company in Dakahliya Governorate ”” The presence of a significant impact of the Electronic Marketing on Competitive Advantage in The Egyptian Telecom Company in Dakahliya Governorate.