الفهرس 
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Abstract
This study aimed to investigate the effect of corporate social responsibility on patronage intentions taking into consideration corporate image as a mediator applied on mobile service providers’ in Egypt. A model was developed to test the relationship between the study’s variables. A quantitative method with deductive approach was chosen in this research. In order to collect primary data, a questionnaire was designed and data has been collected from mobile service providers’ customers from different Egyptian governorates. SPPSS and Warp PLS 5.0 were used to process the primary data, and measure the direct and indirect relationships between more than two variables. Sample size is 384, and the valid questionnaires are 342 (89% of sample size). The findings showedthe study’s variables (Corporate social responsibility: social, environmental and economic activities, corporate image and patronage intentions) positively related with each other. Also, it was shown that social activities had a direct and indirect effect on patronage intentions when mediated by corporate image, while environmental activities had neither direct nor indirect effect. Economic activities had a direct and indirect effect on patronage intentions. Differences in the effect of corporate social responsibility on patronage intentions were detected according to the different mobile service providers’ customers.